Two-year deal will expire before Premier League’s voluntary ban on betting firms as front-of-shirt sponsors takes effect at end of 2025-26 season
Tag: sponsorship
Detroit Tigers to Sport Meijer Ads on Sleeves as Part of Expanded Partnership
Michigan-based grocery chain becomes latest sponsor to have their logo added to an MLB jersey; patches made debut Thursday against White Sox
Two Italian Clubs Drop Jersey Sponsor Over Non-Payment of Contracts
AS Roma and Inter Milan drop crypto company DigitalBits after missing payments due in sponsorship contracts
Premier League Clubs ‘Agree to Withdraw’ Front-of-Shirt Gambling Sponsorships
Clubs will still be allowed to bring on gambling firms as sleeve sponsors; transition period means ban won’t take full effect until end of 2025-26 season
Premier League Clubs Reportedly Ready to Ban Betting Firms as Front-of-Shirt Sponsors
Item was high on agenda at league stakeholders meeting this week; final vote likely won’t come until summer meeting in June
Nottingham Forest to Sport UNHCR Logo on Shirts for Remainder of 2022-23 Season
UNHCR logo will be worn by both men’s and women’s teams “as a sign of solidarity for families who have been forced to flee their homes and communities”
Liverpool Changes Up Shirt Sponsor Logo in Match Against Manchester City
Players sport logo of Futuremakers program, run by usual sponsor Standard Chartered to “tackle inequality and promote greater economic inclusion”
Premier League Clubs to Vote on Voluntary Ban on Gambling Firms as Front-of-Shirt Sponsors
Move could keep U.K. government from writing ban into legislation and preserve pitchside ad deals, front-of-shirt deals in rest of English Football League
ReliaQuest Named New Title Sponsor Of Former Outback Bowl
ReliaQuest will be the new title sponsor of the postseason college football game previously known as the Outback Bowl.
Sponsorship Deal with Spotify is Music to FC Barcelona’s Ears
Streaming service’s logo will appear on the front of kits for Barça’s men’s and women’s teams starting with 2022-23 season; deal also includes naming rights to Camp Nou stadium
D.C. United Add Blockchain Technology Provider as Front-of-Shirt Sponsor
XDC Network plans to bring “one of the most engaging fan experiences in professional sports” to MLS club
MLS Expansion Franchise Charlotte FC Announces Sponsorship Deal with Centene Corporation
Health care provider’s logo to appear on sleeves of first-team game jerseys, front of academy kits and first-team practice jerseys