Now that the games are finally here, you may ask yourself, “What’s the meaning of the 2024 Paris Summer Olympics logo?” The 2024 Summer Olympics logo combines three main elements—the gold medal, the Olympic flame, and “Marianne”—into one cohesive design. So who or what is Marianne, the mysterious female figure
Tag: summer olympics
Bayern Munich Mark 50th Anniversary of Olympiastadion with Special Edition Kit
Club played at stadium between 1972 and 2005; exclusive numbers feature map of Olympic Park
Twenty-Six Logos Unveiled for 2028 LA Olympics, Paralympics
There will be twenty-six, yes twenty-six, different primary logos for the 2028 Summer Olympic and Paralympic Games in Los Angeles. I mean, at this point just add two more so you could match the year. But why, oh why would they release 26 different logos for the games? Because “no
Logo for the 2024 Summer Olympics in Paris Unveiled
The logo for both the 2024 Summer Olympic Games and Paralympic Games in Paris, France was unveiled late last night by The Organizing Committee for the Olympic and Paralympic Games Paris 2024. For the first time, the logos for both events are identical with the exception of the Olympic rings
Hindsight is 2020: Tokyo (Again) Unveils Logo for 2020 Olympics
If at first you don’t succeed… or get caught plagiarizing. Try, try again. Just nine months after unveiling their original logo for both the 2020 Summer Olympic and Paralympic Games, the Tokyo Organizing Committee has announced yet another new set of logos, this time featuring more of a chequered pattern and less
Nike Unveils 2016 Olympic Basketball Uniforms
Nike held an event yesterday in New York where they (among other things) unveiled the basketball uniforms for the 2016 Summer Olympics to be held later this year in Rio de Janeiro, Brazil. We weren’t there nor were we privy to a media kit of the unveiling, so… enjoy your bare
Logos Unveiled for Tokyo 2020 Summer Olympics, Paralympics
The logos for both the 2020 Summer Olympics and Paralympics was unveiled earlier today at a press event in the host city of Tokyo, Japan. The Olympic mark features a large black “T” (not only for “Tokyo”, but also “Tomorrow”, and “Team”); beside the “T” is a red circle which
Tokyo Awarded 2020 Summer Olympics
The International Olympic Committee today announced that the City of Tokyo, Japan will be the host city for the Games of the XXXII Olympiad (better known as the 2020 Summer Olympics) scheduled to take place between July 24 and August 9, 2020. Traditionally it takes approximately a year-and-a-half after the
The Faux-lympics – Londoners thumbing their nose at the Olympic Brand
The Olympic brand is notoriously well-policed so what’s a small business looking to capitalize on the games to do? With 286 brand-enforcement agents keeping the streets in London safe, it’s making it difficult for the average retailer to make a few extra bucks. Especially since they aren’t permitted to use
New Zealand Unveils 2012 Olympic Uniforms
Ahead of the official unveiling Thursday, the New Zealand Olympic uniforms were accidentally leaked on a test web page for makers Rodd and Gunn. It was an embarrassing slip-up that appeared just hours before the swank cocktail party that was to officially unveil the uniforms. A spokeswoman for the New
UK Lab Creates World’s Smallest Olympic Rings
With only 60 days to go until it’s opening ceremonies, scientists in the United Kingdom have created the world’s smallest Olympic rings. According to The Daily Mail, it’s the smallest logo ever created – a single molecule 100,000 times thinner than a human hair, precision-crafted to resemble the five Olympic
London 2012 Olympic Tickets Unveiled
The London 2012 Summer Olympic Games are right around the corner and, let’s be honest, it has been a disaster from a design and branding point-of-view thus far. This past weekend the London Organising Committee of the Olympic Games unveiled the design of the Olympic tickets and when compared to