visual identity – SportsLogos.Net News

IIHF Goes On the Power Play With New Brand Identity

The body governing international ice hockey is going on the power play with a new “modern, fan-focused” visual identity. The International Ice Hockey Federation — which oversees world championships at all levels, the Champions Hockey League and IIHF Continental Cup in Europe, and the hockey tournaments at the Olympic Games

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Hungry Like the Wolf: SPHL’s Huntsville Havoc Introduce New Logos, Jerseys

The Huntsville Havoc are getting hungry like the wolf for the 2025-26 SPHL season after launching new logos and jerseys. After introducing a retro cartoon wolf alternate logo a few years ago, the Havoc have pivoted and gone all-in on the look, unveiling a new suite of logos based on

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MacEwan Griffins Mark 50th Anniversary With ‘Reimagining’ of Logo

With half a century of athletic excellence under their belts, the MacEwan University Griffins are looking forward to the next 50 years with a “bold reimagining” of their logo. The university — based in Edmonton, Alberta — unveiled the new logo on Wednesday, May 28, during a special presentation and

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University of Guelph Evolves Brand, Including New Logo for Gryphons Sports Teams

The University of Guelph has a whole new look, including a new logo for its Guelph Gryphons athletics department. The Ontario-based university and U Sports member unveiled their new brand identity on Friday, March 21, calling it “an evolution, not a rebrand, of current logo assets.” The new logos and

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