With half a century of athletic excellence under their belts, the MacEwan University Griffins are looking forward to the next 50 years with a “bold reimagining” of their logo. The university — based in Edmonton, Alberta — unveiled the new logo on Wednesday, May 28, during a special presentation and
Tag: visual identity
University of Guelph Evolves Brand, Including New Logo for Gryphons Sports Teams
The University of Guelph has a whole new look, including a new logo for its Guelph Gryphons athletics department. The Ontario-based university and U Sports member unveiled their new brand identity on Friday, March 21, calling it “an evolution, not a rebrand, of current logo assets.” The new logos and
WTA Ready to Make a Racket With New Brand Identity
The organization overseeing women’s professional tennis around the world is hoping fans and players alike will rally around their new brand identity. The Women’s Tennis Association (WTA) rolled out the new identity—which it says is “bigger, bolder and built for the future”—on its website and social media channels on Thursday,
Tottenham Hotspur Tweaks Primary Logo, Reintroduces Monogram As Part of ‘Remastered’ Brand
New identity aims to embrace club’s rich history and unmistakable heritage by eliminating text under crest; introducing silhouette, monogram and hallmarks; and reworking typography
Several Australian Football League Clubs Considering New Looks for 2025
St. Kilda Football Club, Adelaide Crows and Gold Coast Suns all reportedly considering new logos that are likely to debut next season
New York City FC Unveils Refreshed Visual Identity Ahead of Home Opener
Visual identity likely won’t have huge effect on kits or crest, but “aims to strengthen (club’s) connection to New York while sharpening an already strong brand”
La Liga’s Real Betis Launch Updated Crest as Part of New Visual Identity
Visual identity also includes updated color palette and bespoke font
XFL Unveils New Logo Ahead Of Another Reboot Season
As it prepares for another reboot season that will kick off in February 2023, the XFL unveiled a new visual identity on Wednesday afternoon.
Vanderbilt Commodores Unveil New Logos, Wordmarks As Part Of Unified Visual Identity
In preparation for its 150th anniversary next year, Vanderbilt University unveiled new logos, wordmarks and university seal on Tuesday morning.