Put One in the W Column: The Story Behind Dave Winfield’s Brand

Ask anyone who knows Dave Winfield to describe him—as a baseball player or as a person—and you’ll start hearing the same words over and over: dependable, classy, consistent. His aura is as much about his longterm greatness on the field as it is about the goodness of his heart. He was a

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Charleston RiverDogs unveil updated look for the 2016 season

Next season will bring changes to one of the longest-running logos of the Single-A South Atlantic League. The Charleston RiverDogs, an affiliate of the New York Yankees, unveiled significant updates to their logo for the first time since 1994. For two decades, the RiverDogs’ logo (at right) has featured Charlie the dog nestled

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It’s a Porcupine Train: The Story Behind the SWB RailRiders

When I first saw the logo for the Scranton/Wilkes-Barre RailRiders, which features a porcupine riding a rail, one obvious question leapt to my mind: Where the heck did a porcupine riding a rail come from? Turns out I’m not the only one. I spoke with the team’s president and general manager Rob

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