With honour, pride, and courage, the Toronto Maple Leafs will take to the ice wearing a patch reading “Milk” on their sweaters during the 2022-23 season and beyond.
Today, the Toronto Maple Leafs announced a sponsorship deal with the Dairy Farmers of Ontario, which sees the club wear a scripted “Milk” logo on the upper right corner of their home blue, road white, and alternate black jerseys beginning in the Fall of 2022. The club says the jersey deal builds “on the two organizations’ multi-year partnership to support healthy active living, community programming and access to hockey for players and fans everywhere.”
“Given our pride in our partnership with Dairy Farmers of Ontario, and the immense benefits of milk to both elite and everyday athletes, it’s a perfect fit to see the blue-and-white Milk logo on the Maple Leafs’ iconic blue-and-white sweaters,” said Jordan Vader, Senior Vice President, Global Partnerships, at MLSE in the press release. “Alongside MLSE and DFO’s shared values of support for grassroots initiatives, we look forward to further grow our partnership to reach the next generation of fans and give back to communities across Ontario.”
The Dairy Farmers of Ontario announced as part of this deal that they will donate 5000 Maple Leafs tickets to community youth groups.
Here’s a look at the home, road, and third jersey ad spaces for every NHL team in 2022-23, what’s been taken, and what’s still available: